Creating a Campaign
A Prizeout campaign is the method in which you set how your brand will be viewed by customers within the Prizeout Storefront. It also determines the overall performance metrics of your Gift Card.
Each campaign you create, can have unique revenue share options and thus performance may change between your campaigns.
How to start creating a Campaign
- Log into your Merchant Portal at, https://partners.prizeout.com/#/
- In the left hand menu click + Create New
- Enter Campaign Name
- Choose your Campaign Goal
- Choose how you would like to setup the revenue share - The percentage of each Gift Card that is shared with Prizeout determines where your brand's Gift Card is shown in the Storefront. The more you offer as a customer bonus, the better the chance a customer decides to choose your gift card.
- Prizeout Optimized
- You can choose the total percentage shared and we’ll determine the best mix for Gift Card conversions.
- Manual Bidding
- Choose fixed percentages to split between Prizeout, the customer, and your company
- Prizeout Optimized
How to create an ad set
At the campaign level, you selected the percent revenue share option. Ad Sets are the combination or your selected images and your description inside a particular campaign. Adsets give you the ability to evaluate different image/description combinations to find what works best.How to choose Gift Card images
Gift Card images should be selected in order to best represent your brand. We would suggest high quality images that capture some of your best products or services. We have found that images of products convert better than images of a logo as you would find on a traditional physical Gift Card.Gift Card image format:
- Format: PNG or JPEG
- Sizing: 400 x 258
How to write a Gift Card description
When creating ad sets, a merchant will need to provide Gift Card images as well as description for the product or service supplied. Think of this as your elevator pitch to a new customer.This should include key components such as:
- Who are you
- What do you sell
- The value your product/service provides
- What makes your product/service unique